Moms with Apps survey: results and concerns from parents

This post is brought to you by Moms With Apps and The Motherhood. All opinions are my own.  As a dad with devices in the house we download some apps.  Previously we wrote about Moms With Apps and how it can really save parents time when and money when it comes to downloading the correct children’s apps.  In October they surveyed more than 450 parents to get their thoughts about children’s apps and the findings were right in line with our thoughts, with one big exception.

The biggest percentage, 96% of parents believe that apps are helpful to their child’s education and development.  Testify on that.  Sure it’s nice to have our children with the occasional distraction.  Parents need a break during the day-can I get a witness?  However, that break for the parents can’t be some trivial junk that won’t benefit their young mind.  It’s a little sponge now that is simply yelling for information and knowledge, what we, as parents can’t provide, the education apps can supplement or lead.

We learned this when we taught ESL for a couple of years in Japan.  Our youngest class was made up of 6 month old children.  They couldn’t even speak their native tongue, yet they were taking a second language class.  Children want to learn and are capable of doing so much.  The great thing about apps is that it teaches in a way that children want to learn and can do it in any subject.

87% of parents said that they were concerned about their children making in-app purchases.  That was closely followed by 81% of parents who are worried about the apps collecting their children’s personal information.

Moms With Apps only has developers committed to high standards of protecting the privacy of children and building quality apps.  It’s also quick and simple to dig into any of the apps so parents can determine if it’s what they’re looking for.

49% of parents think that it’s ‘moderate’ to ‘very hard’ to find the right apps.  This is where I was much higher than the rest of the parents.  Maybe I’m too easily distracted (look a squirrel!) or had been putting in search terms that were too vague; but I used to always get sucked in the time hole doing that.  You can dig into all of the survey here.

Again, Moms With Apps lets users search by a myriad of factors to hone down to the exact couple of apps that your young learner wants.   The site is free to use and will have you (as it has saved us) time and money.  You’ll download fewer irrelevant apps and do it in less time.

What do you think of the survey?  Did it correctly identify how your family feels about apps?